
NIKE
LEBRON & BRONNY
Details
LeBron pranks his son, Bronny James, in a Nike ad celebrating their debut as the NBA’s first-ever father-son duo, aired ahead of their historic first game of the season.
Directed by
The Turner Brothers
Shot by
Isiah Donté Lee
WATCH HERE
Year
2024
Credits
PRODUCTION
Production Company: Invisible Collective
Director: The Turner Brothers
DP: Isiah Donte Lee
Co-Founders: Justin Polk, Mel Jones, Stephen Love Jr.
President/COO: Xavier Melendez
Executive Producer: Sam Kelly Jr.
Line Producer: Kristen Renee Smith
Co Producer: Julie Sawyer
Production Supervisor: Manar Humidan
1st AD: Paul Norman
Production Designer: Linn Gelert
Special FX Lead: Timothy Madison
EDITORIAL / AUDIO / VFX
Company: JOINT
Editor: Eric Hill
Assistant Editor: CJ Duncan
Sound Design/Mix: Suat Ayas
Assistant Audio Engineer: Candace Mortier
Audio Sr. Producer: Louise Woodward
Lead Flame Artist: Hannah Barnes
Executive Producer VFX/Finish: Tina Starkweather
Executive Producer Offline + Audio: Annie Maldonado
Editorial Sr. Producer: Jenny Greenfield
VFX Sr. Producer: John Dillon